The 2026 Beijing International Cultural and Tourism Consumption Expo opened at Phase II of the capital's China National Convention Center on June 5, 2026. The three-day event showcases cultural, tourism and technology exhibits, including new products, immersive experiences, AI-powered tourism solutions and emerging industry trends. It also serves as a platform for tourism promotion, business matchmaking and industry exchanges.

The Dazu Rock Carvings scenic area, listed as a UNESCO World Heritage Site in 1999, has received over one million visitors from January to May this year.

The 2026 Beijing International Cultural and Tourism Consumption Expo kicked off today at the Beijing Exhibition Center and will run through June 7.

Beijing received a total of 2.667 million inbound tourists in the first five months of this year, up 35.3 percent year-on-year, demonstrating the rising popularity of "China Travel."

An aerial drone photo taken on May 27, 2026 shows a wind farm shrouded in fog in Lianjiang, southeast China's Fujian Province.

Drone photos taken on May 27 show snow scenery of Qiangtang grassland in Nagqu City, southwest China's Xizang Autonomous Region.

​The new passenger departure facilities at Terminal 2 of Hong Kong International Airport (HKIA) officially opened on Wednesday, further consolidating the city's status as a global aviation hub.

China reported 23.21 billion cross-regional passenger trips in first four months of the year, an increase of 2.1 percent year on year, the Ministry of Transport said on Wednesday.

Xishuangbanna National Nature Reserve, first established in 1958, is located within the Xishuangbanna Dai Autonomous Prefecture, and is home to the largest and most intact tropical rainforest ecosystem in China.

Wenchang in south China's Hainan is a renowned hometown of overseas Chinese, where cultures brought back by overseas Chinese from Southeast Asia have merged with the indigenous ones to form some very interesting customs in diet and entertainment.

Converted from a German-built brewery dating back to 1903, the Tsingtao Beer Museum is attracting an increasing number of visitors from abroad as the summer tourism peak approaches. This is largely thanks to its immersive projects that combine history, culture and leisure into a refreshing travel experience.

The "panda train" Splendid Tianfu, a panda-themed tourist train, departed Tuesday from Chengdu carrying 92 passengers for a 16-day tour of northwest China's Xinjiang Uygur Autonomous Region.

Tourists across China embraced diverse travel experiences on Tuesday as the country marked the 16th China Tourism Day, with scenic spots, historical sites and cultural attractions drawing crowds nationwide, from wetland parks and ancient towns to desert landscapes and lakeside destinations.

​The much-anticipated opening ceremony of Nam Co Lake was held Tuesday in southwest China's Xizang Autonomous Region, offering tourists a rare combination of stunning plateau landscapes, time-honored Tibetan folk customs, and upgraded travel services.

Tea farmer Luo Xianhua from Tongmu, a village nestled deep within the Wuyishan National Park, also serves as a forest ranger for at least 15 days every month.

​Chinese and African tourism operators sought new partnerships and business opportunities at the recently concluded Africa's Travel Indaba 2026 in Durban, as African destinations stepped up efforts to attract travelers from China's growing outbound tourism market.

​Museums across China received 1.56 billion visits in 2025, with the total number of registered museums nationwide reaching 7,188 by the end of the year, official data showed.

​As dusk settled, Zigong China Lantern World in the city of Zigong, southwest China's Sichuan Province, came alive at what is a peak time at this venue.

Museums across China receive large numbers of visitors with the upcoming International Museum Day, which will fall on May 18.

​​Strolling through centuries-old streets, dressing in traditional Hanfu attire, and crafting personalized handicrafts via intangible cultural heritage techniques -- these are activities being enjoyed by an increasing number of people as the summer tourism peak approaches, with immersive cultural travel projects gaining steam among travelers across China.