Universal Beijing Resort ended its annual Back to Hogwarts celebration on Aug. 30, though visitors can still encounter Death Eaters prowling the park through November.
Nearly 2,000 "Harry Potter" fans gather for the Back to Hogwarts event at Universal Beijing Resort, Aug. 30, 2025. [Photo courtesy of Universal Beijing Resort]
The month-long "Harry Potter" event allowed fans to experience the start of a new term at Hogwarts, timed to coincide with the start of China's school year on Sept. 1.
The celebration featured interactive experiences that attracted young visitors. After-hours programming, including extended ride operations and the Nighttime Magic at Hogwarts Castle show, allowed visitors to enjoy the park late into the evening.
The 2024 event attracted over 100,000 participants to celebrate the four Hogwarts houses. The 2025 edition again drew enthusiastic participants as visitors collected themed stickers, posed in robes with wands, and received limited-time house-themed face paintings.
This year's event featured several surprises. Visitors explored Hogsmeade village, purchased exclusive merchandise including interactive wands and cloaks, and participated in live shows and character meet-and-greets.
The event concluded Aug. 30 with nearly 2,000 fans dressed as wizards gathering to mark the end of summer vacation and celebrate the return to school.
Universal Beijing said it continues to create new experiences through diverse and engaging themed activities, adding that the annual event attracted enthusiastic fans and enhanced the park's seasonal programming.